Event-driven Marketing-Ruihe Data Technology Holdings Limited-

Event-driven Marketing

Activity Template

Business Event

Marketing Planning

Overview

Program Overview

Event-driven Marketing Solution maintains a library of marketing campaign templates & marketing events in the financial industry

including over 30 marketing campaign templates in 3 categories (sales, service and client operation) and over 90 marketing events covering customer transaction behavior, changes in customer life-cycle, changes in product life-cycle and external events. It is instrumental for marketing staff to tailor marketing plans to different types of customers.

Contact Demo

Good at event marketing cases

GOOD AT CASES

Potential customer positioning

New customer training

Business precise marketing channel cross selling

Integrated solutions loyalty program

Loss warning silent customer activation

Loss and win back

Secret To Successful Event-driven Marketing

Solution Value

Improve Event Marketing Success Rate

We use intelligent models to define personalized life-cycle for different types of customers and make targeted placements with perfect timing. This ensures success of event-driven marketing.

Influence Customer Behavior

The closer to the point of behavior change in customer life-cycle when we engage them, the more likely it would be for us to affect their behavior.

Timeliness Of Customer

Telling from years of experience serving the financial sector, Ruihedata believes that the success of event-driven marketing hinges on timely customer engagement.